By Mehr Naik Launched in 1948, British automotive stalwarts Land Rover are one of the longest lived four wheel drives in the world and are reputed to produce the worlds finest all terrain vehicles. The luxury automobile is favoured by the likes of Hollywood stars and musicians such as Charlize Theron, Kate Walsh, Pete Wentz, John Mayer and Katherine Heigl – locally, one has caught the likes of Asim Buksh and Shoaib Akhtar cruising the streets of Lahore in their luxury 4X4’S on occasion – in fact it is Asim who brings Land Rover in a big way to the country under the Premium Motors banner – they happen to have Jaguar in their portfolio as well and rumours of Bentley arriving this year are rife! Before diving into technical specifics, one must acknowledge the business model of the company: This has a strong focus on global business growth and regionally speaking of our geographic area in particular, the Land Rover topped off a successful 60th Anniversary year by winning ‘Manufacturer of the Year’ at the CAR Middle East Awards which was held in late 2008. Today we are looking specifically at the dynamic sports tourer, The Range Rover Sport which is a full size sports utility vehicle, SUV as its popularly referred to, introduced under the aegis of Land Rover in 2005 –  the automotive giants release a new model of the coveted car annually

Asif Hanafi – Blogging From Somewhere:
Luxury in Pakistan: Range Rover